Central Coast sets tourism revenue record as visitors spend $2.1 billion in the region

The Central Coast recorded $2.1 billion in visitor expenditure in the past financial year, its highest tourism revenue figure on record and a 12 per cent increase over the previous year, as domestic short-break travel to coastal NSW destinations continued to outperform pre-pandemic benchmarks.

Destination Central Coast chief executive Lyndey Milan said the result reflected both the region's natural appeal and significant investments in coastal infrastructure and events programming. The average stay increased to 3.2 nights, up from 2.7 nights three years ago, generating more revenue per visitor even as total visitor numbers grew at a more moderate pace.

Accommodation data showed coastal properties recording average occupancy of 78 per cent over the full year, with peak summer periods exceeding 95 per cent for beachfront units and holiday houses. Several caravan parks reported being fully booked for the summer school holidays more than four months in advance. Rental accommodation platforms reported the Central Coast as the third most-searched domestic holiday destination in New South Wales, behind only Byron Bay and the South Coast.

The council identified the food and beverage sector as the standout growth area, with the number of licensed food premises having increased by 23 per cent over five years. New high-quality restaurants and providores in areas including Terrigal, Avoca Beach, and the Entrance were drawing visitors specifically for food experiences, extending their stays and increasing total expenditure.

Investment in Surf Life Saving clubs, coastal paths, and public amenities totalling $45 million over three years was also credited with improving the region's appeal for active, health-conscious visitors.

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